Fivebutlers - Changing the way B2B works
Here, while discussing E-commerce as a b2b platform in India, let's put some light on the concepts of E-commerce and B2B i.e. business to business' business models in India. E-commerce is all about reaching the target audience through the internet. Whereas on the other hand, the B2B model is reaching other business through business itself. The best example of this can be wholesaler reaching to the retailer, not a customer but business. In other words between companies itself.
Coming towards E-commerce as a B2B business platform in India, it is well known that e-commerce is a speedily growing sector in the business environment. E-commerce in the b2b field is usually affected by the complex tax system. On the other hand, E-commerce can increase the working capacity of b2b organizations. It helps the organizations to reach the customers through the internet via online sales portal. It reduces the waste of time, the human resource required reduces and above all the manual process like telephones, emails are done digitally. It improves the efficiency of companies and allows them to work on another level.
The biggest advantage of e-commerce as a b2b platform in India is the solving the problem of middlemen in business and business processes. The companies with no access to e-commerce see a fall in the market and are falling out of the competition. Just like every coin has two sides, even e-commerce as a b2b platform has advantages and some disadvantages which are affecting the firms. The disadvantages can be distinguished as with an increase in e-commerce facility, the opportunities for b2c have increased and b2b is less preferable. The ultimate customers easily locate b2c platforms on the internet and sometimes the b2b seller also treated as b2c seller side. Somewhere between this b2b Chain gets ignored and the actual b2b transactions get affected and reduction in target audience can be seen. Though India is on an urge to be a digitalized nation everything sector will get its definite place and e-commerce as a b2b platform will progressively work in near future and coming days.